Founded in 2015, the Riverside, California based company has steadily amassed millions of followers on social media, leading to a consistent sales growth that is on track to reach over $10 million in sales in 2020.
Is there any significance behind the name Tuned In Tokyo?
The name is meant to be simple, clean, and relevant to the jdm automotive lifestyle.
How do you tackle competition?
They don’t believe that it is good to directly compete with others. In a way, they keep track of it, but they just try to be different to not compete with them. In order to achieve success, the Tuned in Tokyo team reveals that they had to embrace failure because they come upon it almost 80% of the time. Apart from this, they kept on challenging themselves to be different and unique.