What is the right frequency to post on Instagram? – tips by Liran Mizrahi

There’s a lot to be said for consistency and coherence in social media postings.

The consistency and frequency with which you post content can help your audience understand when to expect new content from your company, and keeping a consistent schedule allows you to maximize engagement without taking breaks or lengthening the quiet times when no updates are posted.

A study by Liran Mizrahi, one of the most expert Social Media Managers around the World, shows that most brands post on Instagram daily with an average of 1.5 posts per day but this number should definitely not be taken as an indicator.

This study also shows that there is no correlation between an increase in the frequency with which people post and a decrease in engagement levels since companies that post more than two pieces of content daily saw no negative returns.

Liran explained, how enjoyable is it to have a community available just waiting to hear the next thing you have to say?

This is what creates a planned and relevant editorial plan.  A steady diet that combines enthusiasm periodically.

It develops content by creating a pipeline of automated posts that are released based on a defined schedule.

As if it were a subscription service, this aspect of an effective Instagram strategy becomes critical. Routine meets user expectations and generates trust by feeding their needs.

Follow Liran on Instagram .


Here’s the reason instagram is presently requesting to know your birthday

As a component of a more extensive work to make its foundation more secure for youthful clients, Instagram will presently expect everyone to share their birthday. In the event that you would prefer not to give that information to Instagram, you at last will not have the option to utilize the application by any means.

Instagram says the objective is to make a more secure, more protection situated insight for kids who utilize the stage—and to get them far from conceivably savage grown-ups.

Recently, the Facebook-claimed organization reported that it would dispatch an assortment of new provisions intended to ensure clients younger than 18. Those components have included private profiles for youngsters, limitations on who can message them, and calculations intended to distinguish and reproach grown-up clients who give indications of frightening conduct. Presently Instagram has said it will add an essential age-confirmation highlight.

Before long when you sign in, Instagram will incite you to add your birthday (in the event that you haven’t as of now added it). You’ll be incited various occasions to intentionally enter your DOB. On the off chance that you haven’t shared it by a specific point, Instagram will fundamentally lock you out until you’ve given one.

To evade clients who enter wrong birthday data, the organization intends to use another calculation intended to break down your posts and decide if you’re coming clean with regards to how old you are or not. Not a ton of subtleties are given, but rather the organization summed up its arrangements momentarily:

“We recognize some people may give us the wrong birthday, and we’re developing new systems to address this,” Instagram wrote. “As we shared recently, we’re using artificial intelligence to estimate how old people are based on things like “Happy Birthday” posts.” Creepy or creative? You choose.

As a general rule, age confirmation appears to be a lovely good judgment, standard component for online media stages to have, even as an approach to distinguish who is utilizing the stage and to eliminate catfishing.

Simultaneously, Instagram has likewise been plotting to deliver a variant of its foundation explicitly designated at youngsters under 13. Such a shift plainly requires an emphasis on expanded security assurances, as the organization endeavors to bring in an especially weak online segment.


Being a proud globe trotter and making people fall in love with exquisite locations of the world is Rasmus Peter Kristensen through his Instagram page “Resort”

With so many years of experience as a travel influencer, Rasmus shares his views on being a responsible tourist person.

Can anyone remember when was the last time; one did have a great time while travelling or moreover making a moment memorable? Well, it isn’t tough to recall all such times that made an individual feel alive again through the power of travelling. This happens only when people first choose to travel and explore the world and Rasmus Peter Kristensen along with his wife has chosen a particular life for themselves to travel around the world and at the same time be responsible travellers too.

He has created a page on Instagram called “Resort” where people from all over the world can come together as a travel community and share their distinguished experiences of life so that they become the reasons for someone’s decision to choose travelling. People can tag @resort and share the hotels, resorts and locations they have been to, this can help a lot of other travellers in making decisions and influencing them. Moreover, people can even get the chance to get featured on Resort.

For many people travelling could be a new experience of their life and hence, Rasmus who travels the world around with his wife and stays at 5-star hotels and resorts has his views to share on being an accountable and responsible tourist person. Below are a few of his views on the same.

  • Be more engaging: It is a different and exciting thing altogether when you interact, create more conversions and connect with people, just like Rasmus has been doing throughout his journeys in life. The more people engage with others, the more they connect with the local people and cultures. This makes a person more respectful towards the people there.

  • Do not disturb the environment: Even if one craves for more adventures in life while visiting a new place, a person must keep in mind that he/she should do things that must not have any harmful effects on the place. Rasmus says that people must avoid going in large groups, leave anything behind, or avoid creating more noise or ruckus, etc. all these small things must be kept in mind.

  • Make the locals your own: Rasmus has created some excellent relations with people whom he met in his travel expeditions. He advises others as well to share  their stories with the locals and make them their own to create a deeper connection.

  • Have an open attitude: Rasmus says that one can know more about the other places on earth when one keeps an open approach to try everything new at the new place, just like he has done so far. This attitude will help people to be more appreciative of the locals and the places, their cultures and traditions.

Travelling has always restored energy and has made Rasmus feel even more excited about life. Travelling for him is his biggest motivator and hence, he thought that what better way to make others too motivated than by creating a page on Instagram where travellers can have a common platform for discussing all things travel and inspire many other souls. Resort has crossed more than 1.1 million followers and is still growing each day with connecting more travel lovers.

Follow Rasmus Peter Kristensen on Instagram@Resort


How To Build Your First 50_000 Followers On Instagram

You won’t have a lot of business without followers. They ‘re your fans, so they’re going to use your product. They could also be your biggest critics, where you’re going to need them so that you can grow and improve your business on Instagram.

Ultimately, for the positive and sort of bad, you ‘re going to need a decent amount of followers to help get you started. So here are some tips on how to get true followers.

Don’t buy followers. It’s literally like buying a deposit, it’s never going to end well. It’s not necessarily illegal to buy followers (though you may be banned), and there are a lot of services out there that allow you to do that.

But … just stop doing that. Mainly because these followers are more than likely to be ‘false.’ So while you may be raking up your followers, that might help you a little bit. You ‘re not going to get any involvement in your posts. And the Instagram algorithm prioritizes engagement before anything else.

What’s the safest way to get the real followers you may ask?

To continue with, make sure your profile is optimized. Have a user-friendly search name and a clear call-to – action icon. Or use a tool like to grow your Instagram account automatically.

Then, post at the right time when your audience is the most active. Take advantage of Instagram tips to help you find this out. If you’re on your early days, the CoSchedule General Mondays and Thursdays are the best days to post between 8-9 a.m. And avoid posting between 3-4 p.m. or during working hours.

With respect to the material that you will publish. Make it relevant, entertaining or value-added specifically for your audience. Do all this while you don’t make it look like an ad. Not a desperate ad, especially! It’s all supposed to seem ‘organic’ to them, like there’s a purpose, but without it looking too powerful.

Another alternative would be to host contests where they’d have to follow your account as a starting point. The real competitions might take place online, but you’d just have to drive them back to Instagram to get it to work. If it feels like a little bit of work to do this, there are tools that can help you sort out our competitions and push the next one on Instagram.

Hashtag ‘s gone! As long as you use appropriate hashtags for your brand, you can combine them with trendy hashtags and niche hashtags.

If you have a local product, use geotags as well. When people are close to you, they might be helped to discover you.

Look at ‘internet holidays’ there’s basically a holiday all these days, and have fun with that. Internet holidays are stuff like ‘national sibling day’ or ‘national left hand day’ and build enjoyable content around it, obviously as long as it still suits into the brand. Don’t get too mad about it!

Instagram expert Goread Likes recommends the takeover of Instagram. That would mean you getting in touch with another company and taking on their stories for a day or two. You ‘re practically a visitor on their accounts, which helps you to eventually attract some of their fans.

Promote your Instagram account somewhere else! Link your account to emails and promote it on other platforms , such as Facebook or Twitter.

While we’ve listed quite a few avenues to gain followers, and even though you wind up trying any of these things, there’s little guarantee that you’ll get instant results. As long as you retain a constant degree of Interaction both from the top and from the end, you can surely, but maybe slowly, draw followers to your profile.


Influencer marketing is at its peak right now in Instagram. The attraction to the influencers to endorse a brand is their existing fan base. And seeing influencers urging them to get a brand would make them believe that this brand is trustworthy, so they trust the guy.

Best ways to involve influencers in endorsing your brand:

Placement of your Instagram videos

Product launch

Takeovers in Instagram

Interviews of live camera

Creative static posts or Instagram stories about your brand that they put in their feeds.

Working with influencers may not be the answer to everyone. They can be costly for some, especially if the influencer has hundreds of thousands of followers. You might be looking at more than six payment figures to get them to work with you. And there’s no guarantee that you’ll get the results you want.

Having said that, please express your history to the influencer because you really want their person and their beliefs to match yours. Don’t just work with them, because they might be famous.

Sometimes even partnering for fewer or bigger target influencers could also be helpful. They would have had deep and loyal followers who would definitely benefit from your products and services.

Main things to be considered when working with influencers:

Commitment Rate: Do they have strong answers to their positions?

Amount of followers: Particularly when dealing with the micro-influencers, you tend to deal with someone who has a few thousand rather than a hundred.

Quality of their followers: does it look like they have fake followers’ accounts? Well, probably avoid that.

THEIR brand as a whole: can their brand be linked to yours? Do you have any similarities? If not, there might not be much point in working together.

Many partners for which they work: are they now collaborating for the competitors? And how many are they currently dealing with? You don’t want the material to be overlooked to other advertisers they serve at sea.

When working with influencers, be very clear about your objectives and what you want to achieve with them. But at the same time, let them do their best and let them be imaginative with how they want to support you.

Order to give them a clear call-to – action connection, whether it’s a link to an external website or through a special hashtag.

Finally , keep track of progress and see if it pays off working with the influencers. Look at your engagement rate, the quality of the new followers you ‘re receiving. And weigh it against whether the costs and the built relationship are worth working with the influencers again in the future.


Now, depending on what type of product you might offer, you ‘re looking to turn your followers into buyers. And here are few tips on how to transform them.

B2C companies could take advantage of the recent Instagram feature of ‘IG Shopping.’ However, to use this feature, you will need to set up your account as a shop profile.

This provides a connection to buy directly from a post where a specific product may be shown. Many apps that also make you shop right from those links, the ones with the shopping bags in the corner will help you do that.

Related acts can also be carried out on video posts.

When the company is not about selling actual products, there are still other options for you to turn the fans into customers.

Your call-to-actions are going to be very important. With these, you let your followers know what you want them to do from the beginning. Get where you want them to end, get your call-to – action in as many places as you can.

Ideally, link your Instagram efforts to an email strategy.

Offer content to Instagram only, where they would need to sign up through a link.


Individuals could win a year of free flights from JetBlue, however there’s a wild catch

In a to some degree novel approach to stand out as truly newsworthy, JetBlue is putting forth people the chance to fly free for an entire year. Is there a catch? Obviously there is. This isn’t so much an advancement as it is a challenge, and if individuals need an opportunity to win individuals should erase each and every one of their Instagram photographs. To put it plainly, if individuals care progressively about heading out back and forth on another person’s dime than individuals do about their social media presence, this is unquestionably a challenge people’ll need to remember.

Word of the challenge — which is called All You Can Jet — first came up by means of Instagram a week ago. With respect to the points of interest, JetBlue will choose three fortunate victors who will basically have the capacity to travel cost-free across North America, Central America, and select areas in the Caribbean. The main costs the victors will acquire will be the expenses and charges related with the flights. So while not 100% free, it’s still a remarkable opportunity for anybody hoping to escape.

In the event that individuals need to enter, the initial step is to erase the majority of their Instagram pictures. Sound startling? Maybe, yet as JetBlue guilefully reminds all on their site: “Don’t worry, if you win you’ll be able to post pics from everywhere we fly.”

When individuals do that, the next step is to upload a customized picture — JetBlue has a template here — to their recently vacant Instagram page with a #Allyoucanjetsweepstakes hashtag. Following that, the waiting game starts, with JetBlue ready to advise the victors not long after the challenge shuts down at 11:59 EST this coming Friday.